
The era of abundance has come to an end, and we can no longer continuously extract from nature. Ecology is now at the core of all issues.
The new generation has become proud and proactive in their self-identity. As globalization and standardization soar, the voices defending individuality and differentiation are becoming increasingly loud.
The consumer market has lost interest in the extravagant concept of luxury.
Digital dreamers no longer care about the opposition between the material world and the virtual world.